In a recent move to meet the demands of an increasingly tech-savvy generation, Pablo Publishing Pte Ltd has launched a new website for each of its 12 trade titles, of which www.waterwastewaterasia.com went live on 1st December 2015.
According to Publisher and Managing Director William Pang, the new website is an upgrade from its predecessor: “Although we were the regional pioneers in web advertising in this industry when we first launched our websites, the features, layout and design have gone out of date. Hence, we made the decision to invest and update all of our websites.”
The new and improved www.waterwastewaterasia.com now incorporates a seamless design that allows users to navigate through the website’s various functions easily.
New offerings for the industry
The revamped website features two additional sections – Webcasts and Careers.
Said Mr Pang: “These new sections will allow advertisers to build on their marketing strategies with us. For instance, using our Webcasts, advertising clients are able to not only talk about their products through editorial publications but also demonstrate unique product features through an interactive platform. Under Careers, we are able to link up companies with industry talents and potential candidates.”
In other news, Mr Pang has taken over as the main contact for all print and digital advertising enquiries. For more information on how you can enhance your marketing strategies with Water & Wastewater Asia, please write in to firstname.lastname@example.org or email@example.com.