The Enterprise Rent-A-Car Foundation recently announced a US$30 million donation to the Nature Conservancy, an international non-profit organisation working to address critical conservation issues around the world. The five-year donation – named the Routes & Roots: Enterprise Healthy Rivers Project – will help support The Nature Conservancy’s long-term water resource management initiatives and is expected to benefit 150 million people.
The project underlines the strategic importance of “blue infrastructure” – rivers and regional watersheds – which not only supply drainage and outflow for rainfall and streams, but also strengthens habitats and farmlands, generate renewable energy and provide cost-efficient transportation options.
“This contribution is one of the biggest gifts we have received in many years,” Mark Tercek, president and CEO of The Nature Conservancy, said. “It will benefit both people and wildlife across two continents, while facilitating the sharing of best practices to drive global progress in conservation. This effort to preserve great rivers is about more than just protecting fresh water today – it also demonstrates Enterprise’s leadership, vision, and commitment to making a difference for the long term.”
Founded in 1982, the private Enterprise Foundation is the philanthropic arm of the Enterprise Rent-A-Car brand and Enterprise Holdings, the world’s largest car rental company and an industry leader in transportation and travel.
“Our philanthropic focus is not always directly related to our business, but instead reaches beyond to make a difference and improve the quality of life wherever our employees and customers live and work,” Carolyn Kindle Betz, senior vice president and executive director of the Foundation, added. “We’re thrilled to support and partner with a world-class organisation like The Nature Conservancy in this effort to help ensure that healthy rivers continue to enrich our lives for generations to come.”
The Nature Conservancy will use the Enterprise Rent-A-Car Foundation’s donation to help protect and preserve four major rivers and watersheds across North America and Europe.